The story is not your product
Paste the story you want covered - rough notes, the numbers, a customer quote, or the pitch email you already drafted - and, if you have one, the journalist you want to pitch and their recent pieces. Your browser checks it against the seven-item pitch quality bar (do they cover this beat, is there a news hook, could they write the story from your email alone, does the subject predict the headline, is it under 150 words, no banned words, a clear ask), finds the story angle it bends toward, and flags the pitch killers. Free, before you sign in, and nothing is uploaded. Then the story check says whether to pitch it, wait, or skip PR for now, and the pitch writes the email, with two follow-ups.
The companies, people and outlets in the examples are invented. Three are story checks (the deploy-data report also carries its drafted pitch, one click after the check), one is a pitch; each comes with a saved model reply, so you can see the whole page without signing in or spending a credit.
What this does, and what it does not
Journalists write about trends, data, conflict and people; your product is the evidence, never the headline. This page looks for the story under the announcement: something that just happened or is about to, numbers nobody else has, a customer who will talk on the record, a broken system you stand against. The scan is pattern matching over your text: it can tell that a subject line runs 71 characters or that a pitch attaches a PDF; it cannot tell whether a reporter will care. The story check and the pitch are held to your story: every quote is checked against it, no number may be added or rounded, no quotation may be invented, and every pitch is re-checked for length, banned words and pitch killers. Earned media is a multiplier for distribution, not a substitute for it.
The paid lanes see your story (the middle is cut past 12,000 characters, and the page says so), your notes on the journalist and the page's scan. A story stays in this browser unless you run a lane. Derived from the agent skill @coreyhaines31/public-relations by Corey Haines (coreyhaines31/marketingskills, MIT): its story angles, its pitch quality bar, its pitch templates, its subject-line rules, its banned vocabulary, its pitch killers and its follow-up etiquette. Sources are listed in llms.txt.